Pâtisserie

Patisserie is an iPad e-magazine on desserts designed for kids. Different from most existing dessert magazines, I adopted interactions and games that appeal to kids. Bright colors, vibrant layouts, easy navigation, and clean look add up to the overall design.

 

This is the final project of Interaction Design Fundamentals at Carnegie Mellon University.

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As we can see from the competitive analysis, most of the existing dessert magazine are designed for women or housewives. Therefore there’s a niche market for dessert magazine for children.

Competitive Analysis

Persona

Color Palette & Moodboard

This e-magazine is designed for iPad, so the main navigation is swiping horizontally between pages.

 

On the bottom of each page, there’s a collection of widgets to facilitate navigation.

I also designed interactions that require the user to tap or swipe to show the contents.

Navigation & Interaction Design

- A fun way to explore desserts

The competitive analysis help me find out potential opportunity available for dessert e-magazine. And what are each magazine's strengths and weaknesses.

 

I created a mood board and color palette to envision the look and feel of the e-magazine I would like to design.

 

I created a persona to represent the user type within my targeted demographic.

 

This gave a clear picture of the targeted users’ expectations and behavior pattern, guiding me to design features and functions that fit into their need.

 

The user can adjust font size or zoom-in/out by using the setting widget on the bottom of each page. Also, the user can share the recipes to authorized social networks with friends.

Recipe Viewing & Sharing

October-December, 2013